Online Bachelor of Arts in Business – Tourism

In this program, you’ll gain a combination of transferable business knowledge with specialized skills unique to areas within the travel and tourism realm. You’ll build a practical foundation in economic development and management techniques that will help you promote effective operations across industries. Additionally, you’ll gain experience developing campaigns using high-level marketing techniques tailored specifically for the tourism industry to prepare you for leadership roles in the field.

What you can do with a business tourism degree concentration

The diverse skill set developed through completing courses focused on both business and tourism studies will make you a valuable candidate for employers after graduation. Earning this interdisciplinary degree allows you to work in various settings in tourism such as private businesses, nonprofit groups and other types of firms, including:

  • Commercial recreation businesses.
  • Resorts.
  • Tourism and development companies.
  • Travel and tourism bureaus. 

You’ll be equipped with the skills and knowledge necessary to compete for advanced positions in tourism companies such as a business analyst or sales manager. Additionally, you’ll have the experience to pursue advanced education in a related area of interest.

Program Field of Study
Bachelor of Arts
Program Focus
Business – Tourism
Program Name Abbreviation
Business – Tourism (BA)
Program Category
Degree Image
A travel and tourism degree student stands outside on a sunny day.
Program Description Intro

Arizona State University’s Bachelor of Arts in business with a concentration in tourism combines foundational business abilities, such as management and marketing, with specific industry knowledge to support your growth in the field. In this program, you’ll gain an understanding of tourism marketing techniques and learn how to interact with many different types of businesses effectively. Upon graduation, you’ll have the skills and experience needed to pursue careers in travel, recreation and other related industries.

Plan Code
BABUSTBA
Program code
UGBA
Start Date
Areas of Interest
Courses Summary

The curriculum in this program combines core business courses that focus on broadly applicable skills such as accounting, economics and statistics, alongside a specialized focus on tourism. In your concentration classes, you focus on areas such as hospitality, events and international tourism to support your specific career goals.

Total Classes
41
Total Hours
120
Total Classes Tooltip
Class number may be less for transfer students.
Total Credit Hours
120
Total Hours Tooltip
Required number of credits to complete this degree.
Program Fee Code
W. P. Carey School of Business - Undergraduate Programs
Courses Section Title
Business tourism courses
CIP code
53.00
Title
Global faculty with an expansive perspective on the industry
Description

The W. P. Carey School of Business faculty is passionate about innovative research and impact. Our school fosters an environment of global thinking, with a cohort of award-winning faculty from six continents around the globe and a student body that represents more than 100 countries. Faculty accolades include:

  • National Academy of Sciences members.
  • Renowned journal publications.
  • Speakers at national conferences.
Accolade title
A leading institution for research, education and student enrichment
Accolade Description

The W. P. Carey School of Business is one of the top business schools in the country. Our AACSB-accredited business school is committed to delivering excellent quality and value. Our U.S. News & World Report rankings reflect our commitment to academics, groundbreaking research and positive student outcomes.

Accolade item
Accolades Title
#2
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Accolades Title
Top 10
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Accolades Title
Top 10
Accolades Description

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Admission requirement title
How to apply
Admission requirement item
Title
General admission requirements
Description

All students are required to meet general university admission requirements.

First year | Transfer | International | Readmission

Some programs may have additional requirements for admission.

Title
First year additional requirements
Description

First-year applicants who meet the requirements for ASU first-year student admission are eligible for direct admission to the W. P. Carey School of Business’ Bachelor of Arts degree program. To be admitted to ASU, you must be a high school graduate and meet one of the following criteria:

  • An SAT Reasoning score of 1120* (March 2016 and after) or 1040* (prior to March 2016) for residents.
  • An SAT Reasoning score of 1180* (March 2016 and after) or 1110* (prior to March 2016) for nonresidents.
  • An ACT score of 22 (24 for nonresidents).*
  • A high school class ranking in the top 25%.
  • An overall, unweighted high school GPA of 3.00 in competency courses defined by ASU (4.00 = A).

*The written portion of these tests are not required.

Title
Transfer additional requirements
Description

If you’re a transfer student applying to the W. P. Carey School of Business’ Bachelor of Arts degree program, you’re eligible for direct admission if you’ve met the following requirements:

  • ASU transfer student admission requirements.
  • 3.00 cumulative ASU GPA (if you’ve attended ASU).
  • 3.00 cumulative transfer GPA (if you’ve attended another institution).
  • Minimum grade requirements must be met for all critical tracking courses taken (applicable only if student falls under critical tracking requirements).

An ASU academic integrity violation may preclude a student from entering or changing W. P. Carey academic programs.

Title
Earned Admission pathway
Description

If you don’t meet the first-year student or transfer student requirements, you can pursue admission into the W. P. Carey School of Business via Earned Admission. Students who have met the following requirements will be eligible for admission into the school:

  • Have completed 24 credit hours at ASU.
  • Have a 2.75 cumulative ASU GPA.
  • Have completed and passed CIS 105, MAT 210, ACC 231 and ECN 211 or 212.
Title
Considering honors?
Description

Are you interested in challenging yourself academically by adding honors to your studies? Join Barrett, The Honors College to elevate your undergraduate experience and enhance your degree.

Manual Cost
false
Weeks per Class
7.5
Academic Career
Undergraduate
Program fee code for resident
UPO501
Program fee code for non-resident
UPO501
Program Description Title
Develop the business skills needed to thrive in the tourism industry
override admission requirement
On
Apply Now URL
https://webapp4.asu.edu/uga_admissionsapp/?term=2261&session=SESA&campus=ONLNE
Slug
bachelor-arts-business-tourism
Program Generated Code
UGBA-BABUSTBA
Title
Will my diploma say 'online'?
Description

No, Arizona State University’s diplomas don’t specify whether you earn your degree online or in person. All diplomas and transcripts simply say “Arizona State University.

Schedule to talk
Academic Partner
Entity Type
Program Features